Anna Krementz
Vice President, NPS Prism ,
About Anna
Expertise
Highlights
- 10+ years of experience working in Financial Services
- Member of NPS Prism Executive Team
Anna Krementz is a member of the executive team of NPS Prism, Bain's largest data subscription business focused on CX benchmarking. Within NPS Prism, she leads the Client Engagement team globally.
Anna has grown NPS Prism’s financial services business from four to 15+ products in 3 years. She is passionate about CX insights and helping her clients increase customer loyalty and profitability.
A ‘Bain Boomerang’, Anna started her Bain career as a consultant for financial services companies. After that, Anna led the sales & marketing department at a California-based venture-backed startup. In 2020, Anna returned to Bain and joined NPS Prism, combining her consulting and entrepreneurial expertise.
She holds an MBA from Wharton School of the University of Pennsylvania and an undergraduate degree from Lehigh University.
Recent Insights
- “How Banks Can Tease Out the Loyalty Metrics That Matter,” Brief, mai 2025
- “Customers Prefer Digital Banks’ Basic Accounts,” Snap Chart, avril 2025
- “Companies That Earn Customers’ Loyalty Outperform With Investors,” Snap Chart, octobre 2024
- “Earning Customer Loyalty in Wealth Management,” Infographic, juin 2023